President's Message


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I am very excited for the opportunity to continue to lead the Canadian Society for Marketing Professional Services (CSMPS), for the 2023-2024 term.

This past term was another year of great progress and achievement for our community. One thing that has endured as a constant throughout CSMPS’ decades of existence is that change, and growth are essential to leading us forward.

The opportunities before us can help us shape this great network and grow it. Through CSMPS we meet, network, and socialize, but we also learn and share with colleagues and friends while we grow our personal, professional communities in a safe environment. This incredible community of professionals, including all our sponsors, is a network that I feel very passionate about, and one I have enjoyed serving as a Board member on.

Last year, our community proved itself to be resilient and perseverant. This year, we saw many instances of hope and progress toward a better future for our community and our membership. With change comes opportunities and learnings.

I have had the opportunity to listen and gather your insights, this is something I will continue to focus my efforts on to ensure we create events based on your interests and the feedback we receive. We are motivated by having better customer experiences at every opportunity for our society. I want to make sure that we are known for listening to our membership and providing a safe environment where everyone feels comfortable to share. As a small, progressive society, we have the ability to address these points and be known for them.

Thank you to all the members for your continued participation and enthusiasm in our professional community, you have been wonderful and made a difference to CSMPS. Thank you to everyone who has participated in one way or another, you make us better. Again, your input is valued, please continue to share it and reach out at any time, as your feedback makes us stronger.

Finally, I'd like to give a special shout-out of appreciation to our talented and hardworking Board of Directors and Committee Member volunteers. It is with the Director and Committee members' hard work and dedication that CSMPS continues to be successful year after year at providing professional service providers and their marketers with opportunities for professional growth, education, and networking.

Wishing you all the very best and looking forward to seeing you all soon!


Alicia Cornford

President, CSMPS